First: the task and scope
A single-page service presentation and a site with several page types solve different problems. The estimate should consider not only screen count, but also visitor journeys, the number of unique templates and how the team will maintain content after launch.
Features and integrations
An enquiry form, catalogue, booking flow, online payment, admin panel and CRM connection each require different planning and testing. Before an estimate, describe what data each feature handles, who manages it and which external systems it must connect to.
Content and visual direction
Ready copy and photography make it easier to understand the material, but they do not replace work on presentation. A custom concept, illustration, photography, expressive typography, motion and 3D add distinct tasks. Their scope depends on the role they play in the product, not simply on whether animation is present.
Testing and launch
An estimate should account for responsive behavior, form and link checks, language versions, technical SEO preparation, the domain and publishing method. Support and further development are discussed separately when the business needs them.
ANARHY starting points
ANARHY starting points are from RUB 15,000 for a landing page, RUB 30,000 for a business website and RUB 50,000 for a Signature Digital Experience. These are starting points, not a quote for every task. The final scope and cost are agreed after reviewing the brief.
How to get a useful estimate
Describe the site’s goal, required features, content readiness and target timing. If some decisions are still open, say so. After reviewing the task, the team can separate essentials from optional work and prepare a proposal with a clear scope.